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00:00 Intro to Day in a Life in Business Development
02:45 Business Development Meetings Meetings
10:40 Business Development Rep’s Responsibility
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The first part of business development is sales prospecting. Sales prospecting is finding ideal customers who are an excellent fit for your product and service. The first step of prospecting is list building. In the beginning, the majority of the time spent working for a business development representative will be b2b sales prospecting. This is the same whether you’re a sales development rep, business development executive, or business development manager. Some methods of sales prospecting include cold email, LinkedIn, and cold calling.
Business Development Meetings
As you start building your business pipeline, the next step is to take your business development meetings. In these meetings, you’re focused on learning more about the prospect, understanding their goals, challenges, and seeing whether they are fit to buy your product or service. This role is very similar to an account executive role where you’re job is primarily to take sales and business development meetings. Depending on your business development strategy, you might be targeting small-medium businesses and generating a large number of meetings every month. However, if you’re targeting enterprise companies, you may have fewer meetings per month, but each client is worth much more than the average SMB. Some business development examples we’re cover is Square, Shake Shack, and Fuzz.
Business Development Rep’s Responsibility
To succeed in the business development role, it’s your role to generate meetings and taking sales meetings to understand your customer. From there, you’ll need presentation and pitching skills to show why you’re product and service is better than your competitors. You also must have strong communication skills, people skills, and networking skills.
Patrick Dang is an international sales trainer who started his career at Oracle in Silicon Valley and quickly became one of the top performers in North America in just one year.
After gaining experience in both the enterprise and startup world, Patrick began sharing his knowledge of modern sales students worldwide.
Since then, Patrick has trained over 70,000 students across 150 countries on topics on how to start a career in sales, business development, lead generation, cold email, LinkedIn, cold calling, and sales skills.
Patrick’s vision is to inspire others to pursue their dreams and provide the knowledge and tools to make those dreams a reality.
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